My SEO Desk
Lynchburg, VA · Full-Stack Web, SEO & AI Systems
Quote, prepared for Nathan Haefer
One project, done right, then it's yours.
A single fixed-scope engagement, not an ongoing retainer. We fix what the audit found,
optimize the site for search, wire up proper tracking, and clean up what's broken, then hand the whole thing
back to you with everything documented. Based on the site audit we just ran
(haeferhomes-audit.pages.dev).
Your accounts stay yours
Every account we touch (GSC, GA4, Meta) is added as a user on your existing
account, never transferred or recreated in our name.
One project, one price
A fixed-scope engagement with a defined end point, not a monthly retainer. When it's
done, it's done.
A clean hand-off
You get a walkthrough of what changed and why, and every account returned to your
sole control. No ongoing dependency on us.
The Scope
One fixed-fee project covering the full punch list from the audit, plus a visual refresh of the existing site, not a rebuild from scratch.
ONE-TIME PROJECT
Site Fix, Refresh & SEO Set-Up
Everything below, in one engagement, with a single hand-off at the end.
- All seven critical fixes from the audit
- Site refresh: clean up layout, spacing, and the shared template bugs across pages
- SEO optimization pass across the site
- Meta Pixel installed and verified firing
- UTM tagging set up for campaign links
- GA4 tag installed and verified
- Schema (JSON-LD) reviewed and fixed
- General site cleanup (broken forms, dead pages, dead links)
- Final walkthrough and hand-off documentation
$2,000 one time
What We Need From You
Nothing starts until access arrives. Add MySEODesk as a user, we never ask for your passwords directly.
Add these accounts: Google Search Console (add as a user, not transfer) ·
Google Analytics 4 (Editor access) · Meta Business Manager (for Pixel install) ·
WordPress admin login. We will send exact steps for each once you sign.
Who Does What
Standard RACI: who is Responsible for the actual work, who is Accountable and signs off, who is Consulted before it happens.
| Task | MySEODesk | Nathan |
|---|---|---|
| Access & Accounts | ||
| Google Search Console access (add MySEODesk as user) | C | R A |
| Google Analytics 4 access | C | R A |
| Meta Business Manager access (for Pixel install) | C | R A |
| WordPress admin login (or hosting access if not WP) | C | R A |
| Site Fixes & SEO | ||
| Fix the seven critical findings from the audit | R | A |
| Visual refresh: layout, spacing, shared template fixes | R | A |
| SEO optimization pass (titles, meta, on-page) | R | A |
| Site cleanup (dead pages, broken forms, dead links) | R | A |
| Tracking & Schema | ||
| Meta Pixel install and event verification | R | A |
| UTM tagging set up across campaign links | R | A |
| GA4 tag install and verification | R | A |
| Schema (JSON-LD) review and fix | R | A |
| Hand-off | ||
| Final walkthrough and documentation of what changed | R | A |
| Account access returned/confirmed in your name only | C | R A |
R Responsible, does the actual work
C Consulted, asked before it happens
A Accountable, owns the outcome and signs it off
A cell can carry two letters. You stay Accountable for your own accounts, budget, and final approval on anything that goes live under your name, we do the work and consult you before it publishes.
Terms
Term
One-time project. No ongoing retainer, no auto-renewal.
Billing
$2,000 flat, half up front, half at hand-off.
Scope
haeferhomes.com and its connected GA4 and Meta Pixel setup.
Ownership
Every account and page stays in your name and yours.
Hand-off
A walkthrough of every change, then accounts confirmed in your sole control.
Start date
The day access arrives.
Quote
Hold until 14 October 2026.
To accept
Reply in writing, we confirm the start date once access arrives.
Ready to start?
Reply in writing and send the accounts listed above. We start the day access
arrives, and hand everything back to you when the project is done.
Greg Bentz
MySEODesk